A Unique Mix of Search Engine Optimization Sevices
We all use tools and access resources to keep us reacting professionally and quickly in this ever changing field. Most of that, each day I find requests from folks to review or test new resources, think up ideas to build internal tools and several more get developed that I may or may not even be aware of. '
So how is one to sort through eachthing out there, separate the good from the bad, the expensive from the inexpensive and figure out how to tell when the price difference is worth it?
As one who both loves testing new ways of looking at data and also being a business owner who enjoys finding the best possible ROI on hardware and software alike I thought I'd put together my 78 favorite resources based on what they yield and what they procude from a dollar-in-dollar-out perspective. I've divided these resources into nine sections.
They are: SEO tools, Link building tools, Coding tools, Conversion tools, Convenience tools, Social media tools, Forums, News & blogs, Social profiles.
There is no specific order to this list, they're all worth looking at. And please, in the comments below include your feedback on these tools or suggestions for additional tools to look at that fit the “free or affordable” theme of this article.
I only spent the past two days at the Inbound Marketing Summit . While I am no expert on social media, I am also not a novice so there was plenty for me to learn. Chris Brogan's New Marketing Labs puts on the event and they did a great job.
The roster of speakers spanned nearly every area of Internet Marketing with a strong emphasis on social media which is no surprise whatsoever considering the source. What was interesting to me was the range of social media experience that was present for the event. There are wide ranges of experience at any event like this and that's good.
You always want to be around people who know more than you do so growth can occur.
What was both surprising and encouraging all at once were some of the folks and the companies they represented that obviously had little to no knowledge about how Internet marketing works. I realized at this event that I make way too many assumptions about who knows what about Internet marketing.
For some of these folks I have to suspect that social media must have looked like a “dark art' to them since one of the questions asked was “What's an RSS?” We are all drinking from a fire hose on social media. It changes often and is rife with opinion based on conjecture that may have some actual facts mixed in along the way.
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