How To Get Followers On Instagram: Step-By-Step Guide.
How To Get Followers On Instagram: Step-By-Step Guide. Instagram is a growing channel that will allow you to reach a new audience, whether you want to show your products, your company culture or promotes your image, follow the advice in this guide and you can gain more followers.
Take advantage of featured stories Don't forget to take advantage of featured stories to provide new visitors with information about your brand and show them why they should follow you. This tool allows you to have more information in your profile, such as promotions, payment methods, and detailed contact, among others. The best thing is that you can organize them by topic and create relevant content as your stories appear.
Write texts that captivate Despite the fact that Instagram is a visual platform, texts are still a fundamental part of achieving interaction with users. A well-directed text can sometimes provide more attraction than the image itself. We have these recommendations so that your texts capture the eyes of users and your publications do not go unnoticed:
• Begin the text with the most important words. The descriptions in the feed disappear after a couple of lines, so you must ensure that the main message does not get out of sight to capture the user's attention. • Ask questions. This will generate interest and allow users to interact with your post.
• Try Fancy fonts. Have you ever noticed, most influencers are using fancy font generators to make their post and bio more engaging and attractive? You can also generate and copy and paste fonts in your bio to make it different from the crowd. Just use https://fancycrazytext.com/ to generate the most updated stylish fonts.
Vary the length of texts. If the publication warrants it, you can use a longer text, telling a story. Short and concise texts are also appropriate for certain types of publications. Remember that the descriptions in your posts can add a lot of value and interest. Do not stop using them in your videos and photographs. And of course, the text must be accompanied by a good image. To know what the measurements are for Instagram posts, we share this article with you.
Your texts must attract the attention of the followers. In this example of Sal Sol, we use emojis, questions, and the words that are most relevant to the publication.
- Use hashtags in your posts Hashtags are a very popular tool that allows users to discover related profiles on Instagram. Using them in posts and stories will allow an audience with the same interests to discover your brand, which will provide you with a greater opportunity to gain followers. We share these tips for the correct use of hashtags on Instagram and what you should avoid: Use hashtags that are relevant. They must refer to the photo or video you are posting and be related to your brand. The use of hashtags can position your posts in what is trending. Keep in mind that if you have less than 5,000 followers, using hashtags that are too general or too popular can cause your posts to be lost from the sight of potential new followers. Don't use too many hashtags. Instagram allows you to use up to 30 hashtags in a post, but this doesn't mean you should. The recommended number to use is three to five for bio posts and one for stories. Excessive use of this tool can be counterproductive, users may take it as a desperate attempt to attract attention or worse, as spam.
Do a search for popular hashtags. Use the search function within Instagram to find popular hashtags that relate to your brand and use them. There are also free applications on the web that will help you find related hashtags that you can place in the publications you make. Don't use hashtags with cheats. It is seen that some users use this method to increase their number of followers, but this only works temporarily. Some examples of tricky hashtags are #likeforlike, #tagsforlikes or #followme. Avoid using them so that the community you are creating on Instagram is participatory and valuable.
Create your own Hashtags. Don't be afraid to try it, you can put a trending hashtag and attract new followers if you put into practice the advice that we have given you in this list. When you think of a new hashtag for your brand make sure it is exclusive. Do not forget to follow its evolution by answering questions such as: Is the hashtag generating popularity? Do your followers use the hashtag? Is that hashtag helping you gain followers?
The number of hashtags will depend on the type of publication you make, in this example, for Sal Sol, we develop personalized hashtags that users already use and identify.
- Choose very well when to publish Choosing the right time to post can have a significant impact on increasing your Instagram followers.
Take into account the type of users to whom your product is directed and the possible times in which your publications may have a greater appeal. Depending on how your followers (buyer persona) are, you can determine the right times to post.
- Be consistent with your posts It seems logical but to increase your base of followers you must start with the most basic: publish photos, videos, stories and even do a live broadcast. Although the publication schedule is important, you must consider that a factor that determines the increase in your followers is consistency. Users who follow your profile expect to receive content frequently, for this you can make a publication calendar that will help you prepare your content. Scheduling your publications, in the same way, will allow you to identify which post has the most engagement, with this you can make new publications that are liked by your target audience and increase the number of followers of your account. If the publication hours indicated for your brand are outside your working hours or on weekends, remember that you can use the Schedule Publication tool that is very useful in these cases.
Scheduling posts will allow you to have more time and dedicate yourself to generating valuable content that positions your brand and helps you get more followers on Instagram.
Interact with users Interaction with Instagram users is essential for the increase of followers of your account, that is why you must take care of the relationship you maintain with them. The platform offers you various tools to maintain healthy communication with your followers and first visitors. A quick and easy way to generate interaction is the surveys or questions of the Instagram stories. Users like to voice their opinion, so asking them questions about your brand and related topics can help you get to know them better and create appropriate content for your audience. Like and comment back on comments on your posts. Make your followers feel that you take them into account, this will result in them sharing your content and with it, new followers arrive.
Follow other accounts Leave your wall, click and meet the people who visit your profile, follow accounts similar to yours, use the tag tool and share content with these users. Following other accounts can make them want to enter your profile and know more about you, and in this way, they will follow you back if they find it attractive. Just keep in mind that you should not abuse this medium because you can fall into bad practices, remember that it is about having quality followers. Do you want to know how to get likes for your account on Instagram? Read our article about it.
Invest in paid advertising (Ads) Paid ads (PPC) are an excellent tool that will help you get new followers fast, this is because they provide you with the opportunity to make your brand known to an audience that is not usually in contact with it. Ads can be general or very specific depending on the audience you want to reach. They take values like location and demographics, tastes, and interests to reach an audience that might be interested in your brand. Thanks to the analysis tools that Instagram provides you, you can know the reach, participation, popular publications among other interesting data.
These tools allow you to know more information about your followers, such as age, gender, and location. Ads can appear in stories, photos, videos, sequences among others, this makes using paid ads a good investment and a great way to reach more Instagram users. Another advantage of paid ads is that you can use calls to action inviting users to book, contact, compare, visit the website, among others. Use paid ads in your strategy and gain more followers on Instagram.