With music audiences being more fragmented than ever, some of you may be wondering if it’s possible for there to be any new music superstars anymore. 

I was curious about this as well, so I decided to visit chartmasters.org to find the most-subscribed musicians on Spotify and then only include musicians who first gained mainstream success no earlier than 2020. Here are the results, as of August 11, 2024:

1. Olivia Rodrigo — 38.3 million followers (29th overall)

2. Junior H — 17.8 million (109th overall)

3. Bizarrap — 15.9 million (127th overall)

4. Peso Pluma — 15.2 million (135th overall)

5. Grupo Firme — 13.0 million (163rd overall)

6. Mahalini — 12.9 million (165th overall)

7. Feid — 12.7 million (167th overall)

8. Carín León — 12.2 million (176th overall)

9. ENHYPEN — 9.4 million (277th overall)

10. Santa Fe Klan — 9.2 million (283th overall)

Article also available at https://medium.com/non-monetized-together/do-we-even-have-new-music-superstars-anymore-639cb11cecd7.

#Music #Trends #Spotify #Decadeology #Culture

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